However, the figure hasn't been updated yet but the rate is definitely higher," said Li Guoqing, CEO of Dangdang.com, China’s top online shopping platform. Online book shopping gave people to have more options to choose their books online. traditional bookstores are taking a hit from the growth of shopping as they are forced lower prices on order to compete with ecommerce websites that have less overhead. For this we can take an example of rececntly release of Harry Potter and the Deathly Hallows which have been a winfall for bookstores.
